9x12" w/48 pages. Issued in 1932 w/limited print run. Considered the first Disney merchandise catalog, front cover reads "Exhibitors Complete Campaign For Walt Disney's Mickey Mouse And Silly Symphonies." Contents include great illustrations and photos throughout including specialty art and merchandise ads including - Mickey Mouse Pops, Borgfeldt page featuring sparkler and Steiff items, Cohn & Rosenberger jewelry, Schumann china, McKay books, Hall Bros. cards. Theater premium/giveaway items include - flip book, birthday card, ink blotter, door knob hanger, etc. Mickey Mouse Movie Club items shown include - button, banners, cap, vest w/emblem, pennant, fez. Additional pages feature newspaper ads, movie stills, lobby cards, posters, daily/Sunday strips, etc. Detailed text throughout. Complete and unclipped (even response card that was to be removed and sent in remains intact). Cover has moderate pinch creases along spine and some tiny scattered ink marks, likely as printed. Cover is Fine overall. Contents remain exceptionally clean and VF/Exc. Rare and one of only a few complete examples we have offered in our 58 years, previous copies have sold for $1,800 and up. A must-have for any serious collector or Disneyana. Thom Carchedi Collection.